Noreen Hurley, Medicare Star Program Manager at Harvard Pilgrim and Saeed Aminzadeh, CEO of Decision Point discuss how we can most effectively engage members and improve our Star scores using incentives. Specifically, how can we structure programs to attract the right members and avoid incenting members who will be compliant regardless of a program. What should we reward and for how much? Which channel is most effective to reach the members you need to influence? For more information on the conference please go the the conference website.